Paid Search is a term assigned to all the tactics a business could carry out to increase their visibility, or the visibility of their products or services, in the sponsored area of a search engines results pages (e.g. Google) or a social media platform (Facebook, Instagram etc.).
LSAs are perfect for service businesses looking to improve their visibility for the specific searches they’re targeting, in the areas they serve.
Recently launched here in the UK, these ads are the most prominent on Google’s search engine results pages, in that they appear right at the top, above the other Paid Ads, on both desktop and mobile devices.
You set your budget and only pay each time a potential customer calls you.
Find out more about our Google Local Service Ads services.